Digital Marketing Design Minor
Combine the creative side and the strategic side. Shawnee State's Digital Marketing Design Minor bridges design and marketing — branding, social campaigns, content, and digital advertising — so you graduate with both the ideas and the visuals to back them up.
Program Overview
The Digital Marketing Design Minor at Shawnee State University bridges the gap between creativity and strategy, offering students a focused path to develop digital branding, advertising, and content creation skills. Designed for students pursuing majors in marketing, graphic design, or sport management with a marketing/communication concentration, this interdisciplinary minor strengthens your ability to craft compelling messages and visual content across digital platforms.
Whether you’re aiming to grow a brand, manage social media campaigns, or develop digital assets, this minor prepares you to thrive in the fast-evolving landscape of digital marketing.
At A Glance
Digital Marketing Design Minor
Degree
Minor
Format
On-campus
Length
Typically completed alongside a bachelor's degree
Class Size
12:1
Location
Advanced Technology Center, Main Campus
Why Study Digital Marketing Design Minor at Shawnee University
It's genuinely interdisciplinary. Design, marketing, and communication courses sit alongside each other — you learn to think strategically and execute visually.
You'll build a portfolio that employers can see, not just describe. Social campaigns, digital ads, branding work — all things you can show.
Skills are aligned with what hiring managers ask for: SEO, branding, visual storytelling, and social media strategy. It plugs into Marketing, Graphic Design, and Sport Management majors without forcing you off your main path.
Coursework covers the strategic and creative tools used in modern digital marketing:
- Principles of Marketing
- Graphic Design or Digital Design foundations
- Social Media and Web Marketing
- Digital Advertising
- Electives in marketing, design, or communication
Digital Marketing Design Minor Frequently Asked Questions
No. Foundation courses in graphic and digital design are part of the minor.
Social campaigns, digital ads, branding work, and other visual marketing pieces created in your courses.
No. It's a strong add-on for design and sport management students too — anywhere you'll need to combine ideas and visuals.
